It seems that today investing is a complex mish-mash of various acronyms and jargony bits meant to confuse and humiliate the average Joe new to the investing world. As an administrative assistant on the margins of the financial world, it’s especially hard to admit you’re not in on the game. Perked by articles that other people are reading in my office and the professional talk that seems to encircle my desk just above my head, I’ve decided to make myself more of an expert.

Stocks, Bonds, and Mutual Funds: Ok, I think most people have heard of these, but let’s do a little recap just to be sure. Stocks are public companies that you invest in directly, receiving a ‘share’ of the company at such time as you choose to sell it. Each one is an individual investment to one company. They are usually handled by a broker who will charge a fee for purchasing the stocks for you or charge you a percentage of your earnings and income on the stock. Usually they give an end-of-the-year earnings report that gets included in your tax return, even if the money earned is re-invested in the stock. Bonds are basically IOUs between two parties for a fixed time with a fixed interest rate on the loan. CDs are a similar, in that they are more of a loan between two parties, but many of them have the additional security of being insured up to a certain value, similar to a savings account at a bank. That’s why they are typically only offered by banks and other credit-related organizations that are FDIC or equivalent insured. Bonds are not insured, which means they really aren’t that much less risky than stocks. They typically have a lower rate of return thank stocks as well. I beleive thier rate of return is typically more stable, but I’m not sure how true that has been in recent years. Mutual funds are a sort of conglomerate investment – they are made up of various stocks and bonds and other securities. Sometimes a mutual fund will invest in another mutual fund. Sometimes mutual funds are made up of one area of the market – technology, or utilities – on specific regional area – this is where you get international vs. domestic investments – or they can be more broadly based.

Investment/Pension plans : This is all the money that you put away for later that you can’t have now. Some of this is through pension plans offered by an employer, but these types of plans are generally dying out. In their place is the 401(k) or equivalent, which basically requires the employee to invest in their future directly – in exchange for avoiding income tax payments on the money when it’s earned. In addition, most companies will match a certain percentage of the money invested. You do pay taxes on this money eventually, when it is taken out of the 401(k). However, the money is available to you under specific circumstances with specific penalties, and thus is a little more flexible than a pension plan. 401(k)s often also give at least some investment options. The last big bullies are the IRA plans, which are also individual-driven and tax-free (up to a certain amount each year) while invested. They do carry penalties for early withdrawal under some circumstances, but allow for a very wide range of investing options.

New Variations: Ok, here’s where it gets interesting. With the advent of the internet, there are a variety of new ways to manage money. This can be seen in online banking or investing companies such as ING, as well as new services offered online by traditional banks (like bank of America) or money management companies (like Fidelity). In addition, online trading companies have stepped in to fill the instant gratification bug of the younger generation. New types of investments called Exchange-Traded Funds (ETFs) are stepping in to replace traditional brokerage options. Similar to mutual funds, they carry a few additional perks and benefits. They are instantly tradeable, meaning that they can be bought or sold multiple times before the end of the market day. Also, since they are not actively managed, they lack most of the fees and associated costs of more traditional mutual funds. This could also be considered a negative, since they lack the investment experstise of mutual funds. However, most are indexed to follow the market pretty closely, making their returns on par with the average. Most traditional brokers include some sort of web service that handles these fund as well as online stock trades, but there are also quite a few well established businesses only in the online industry. I looked at a few of these bargain companies (Schwab, E Trade, and Zecco) to get an idea of the range.

While E Trade is definitely a convenient way to manage, its fees are definitely the highest. Stock and options trades can range from $6.99-12.99, depending on how much you invest with them and how frequently you make trades. Putting me firmly in the $12.99 range. Still, you get what you pay for. E Trade is definely in the market of educating its investors and giveing help and advice when needed. In addition, there seems to be a wide range of research material in the field that is open to investors. I didn’t get a chance to look at this myself, as I didn’t give them any money.

Schwab, with its wide range of services in a variety of financial areas, does a little better as far as fees are concerned. There are no required balances, and no transaction fees for mutual funds. True, there are some limiting requirements – $1000 initial deposit in the portfolio, $100 invested per fund – but they do offer a similar, if not quite as extensive, network of investment assistance for the investor. Unfortunately they don’t offer much flexibility without fees. if you want to trade directly in stocks, or in ETFs, it’ll cost you. Similar to E Trade, these types of trades cost from $9.95-12.95, depending on your trade frequency and your annual income.

Zecco is the most reasonable, with no investment minimums and no fees. There is a $2000 initial deposit requirement for ‘margin accounts’.  Internet stocks and ETF trades are free.  Options trades cost around $4.50 each, which is pretty reasonable, considering the competition. Still, this service is much more bare-bones. You aren’t getting the same kind of advice or tools to go along with it (unless you’re willing to pay $19.99). It’s more of something for people who really know what they want to do in their investments.

Ultimately, I’m not in a financial position to start investing in anything but my 401(k) and my savings account, but in the not too distant future…who knows?



  1. Zecco Editor said,

    January 11, 2008 at 6:32 pm

    Hi! Thanks for blogging about Zecco Trading and that you like the service. There seem to be some inaccuracies here regarding the pricing structure, so you may want to check out this page: If you have any questions regarding the pricing structure for Zecco Trading, feel free to contact customer service.


    Zecco Editor

  2. sedgehammer said,

    January 12, 2008 at 2:56 pm

    Thanks, Zecco Editor. I took a look at your link and updated things a little more specifically.

  3. Alex said,

    January 13, 2008 at 2:42 am

    That’s pretty awesome that you got a company to read your blog. The only person to randomly find mine that I know of was a friend who searched the concert we had just gone to together.
    I’m going to be starting an IRA soonish and hope to maybe try a mutual fund after that when the market settles down if you have any more tips/suggestions or want to trade info.

  4. sedgehammer said,

    January 13, 2008 at 1:10 pm

    That sounds good. Let me know when you’re up for stuff and we can pool our knowledges.

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